September 2005

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One of the blogs I read frequently is Rob May’s BusinessPundit. Recently Rob sold out his share of his business to his partner and is once again interviewing for a job on the client side. He wrote an insightful post on his blog about the interviewing process that all students should read so I took the easy way out and pasted it below … but I also encourage you to read more of Rob’s blog where he does a lot of good thinking. Note that 399 Blogline viewers have subscribed to his blog and that is a very credible number indicating there’s really something worth reading here.

Interviews: It’s weird being on the other side.

For the first time in about six years, I’m on the other side of the table. I’m returning to the “regular” work force, having been gone two years. This is the first interview I have had since landing my last corporate job. It’s interesting to be interviewed again, now that I myself have experience interviewing people. It changes things.

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Last week, I wrote some about prediction markets at Desirable Roasted Coffee. These are markets where hundreds, even thousands, of participants, each armed with “some” knowledge, pool their thinking to make better predictions than pollsters, better decisions than “experts”.

(Note: Wikipedia’s Prediction Market article is a good starting place if you want to learn more, as is James Surowiecki’s The Wisdom of Crowds.

But what applications do prediction markets have for business and PR practitioners? The evidence is thin to date, but last week, Google announced it’s using prediction markets to make better internal decisions:
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