Comments on: BlogHer Unpanel on Business Blogging

By: Emily Anne

Emily Anne — Sun, 25 Feb 2007 06:09:55 +0000

Hey Susan-

I came across your post and was curious if your study is completed. I’m especially interested to hear what tactics didn’t work in business blogging. You had mentioned that your results would be used in reference to when companies do “inauthentic things” with blogs, do you have any cases in particular you could refer me to? This whole sub-culture of blogging in the professional world is foreign to me, and I’d like to become more familiar with issues like blog ethics.

By: Kristen

Kristen — Tue, 11 Jul 2006 22:02:18 +0000

Sounds like a great idea. I am knew to this whole world of blogging and feel almost intimidated by its entirety. Some words of wisdom would be greatly appreciated and seeing as how blogs have become such a huge part in people’s lives, this is pefect timing!

Please keep us posted on the BlogHer happenings! Good Luck!

By: Mary

Mary — Tue, 11 Jul 2006 19:46:35 +0000

I agree with all the posts so far that this conference sounds really interesting. I think that is is a great idea to get people together and really explain to them what blogging is all about. It is such a new thing to PR that many people just don’t understand how much it can help their companies if it is used correctly and efficiently. It is crucial to teach them how to use it and explain to them how much more noticeable they can become.

By: Annah Grace

Annah Grace — Tue, 20 Jun 2006 20:30:45 +0000

The BlogHer conference sounds fascinating, especially the unpanel in which you will be participating. Case studies, in my opnion, are the best way to learn. There is no way that any one practitioner could experience every problem or success, therefore it is imperative for us to learn from each other. I think that the unpanel discussion time will be a fantastic opportunity for you to celebrate and imitate the triumphs of others, and to take heed of warnings and help each other with weaknesses. As a PR student, I would love to get my hands on the information from the unpanel so I, too, could learn from the adventures of other women in the business blogosphere.
I also applaud you in setting the standard for the chat. It seems extremely efficient and advantageous. Have fun in San Jose.

By: Monica

Monica — Tue, 20 Jun 2006 18:11:45 +0000

I have to agree with you and with the girls above that the BlogHer unpanel sounds like it is a positive way for everyone to get together to discuss how blogging has, is and will continue to affect us in the PR industry.

It is imperative that any form of communication or social media is evaluated. Without an evaluation from those that participate in (in this case) blogging, there is no way of truly knowing whether blogs are an effective way of communicating.

However, now that I am in my third class with Robert and my eyes have thoroughly been opened to the “blogosphere,” I have to think that blogging is by far one of the best ways of communication. Blogging allows for users to share their voice with others in the industry worldwide. Before this, we were limited to email and phone calls and weren’t able to have the large audiences that blogging provides.

Good luck with your unpanel!

By: Karalyne

Karalyne — Mon, 19 Jun 2006 22:46:48 +0000

I agree with Christina that it is a fantastic idea. Personal situations are the best to learn from whether they’re yours or someone elses. This is going to be a great way to get your name and your blog out. Like Christina said blogs are new and many people do not understand them. Someone I know thinks they give you a bad name and doesn’t understand why anyone would want to write one because whatever you say is out there forever. I think this is a great way to show those type of people that blogs are useful in the workforce. Best of luck getting the participants.

By: Christina

Christina — Sun, 18 Jun 2006 21:48:12 +0000

I think that is a fantastic idea. You can never really tell if something is working or not until you study the effects it is having on a situation. If you think that you have an amazing blog but no one is reading it, then it serves no purpose at all. I believe that this will help PR bloggers recognize their objectives, research to find if those have been met and if they have not, try to think of ways to implement the blog in a better fashion.
Blogging is still something that many people are new to, so getting together and visualizing what system of doing things works the best and putting that into play will be about the only thing that will help blogs grow. I applaud you and hope that you get all of the information that you need.