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I’m sharing this news with the Marcomblog contributors and our community as it relates to many issues we will be dealing with in the coming weeks, and it directly relates to the focus of what we’re doing at Marcomblog.

It has been my experience that many of our readers - aside from students - are those that have yet to explore blogs and other social media. Perhaps this will encourage them to join us.

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Michael DarraghWelcome a new member to the Marcomblog contributors roster - Michael Darragh of Ogilvy Public Relations Worldwide. Michael is located in Shanghai, China. So, we now have contributors from four continents - Asia, Europe, Australia and North America.

I became aware of Michael when he recently started a blog at PRblogs.org called Navigator.

Michael is a Digital Influence Strategist and that means we have someone that is quite familiar with social media in Asia, particularly China. To me, this is a terrific opportunity for the students to learn even more about social media in PR and marketing around the world. So, I thank Michael for joining us.

Michael Darragh has stared at computer screens since 1986, and worked in new media since 1996. He joined Ogilvy Public Relations Worldwide in 2006 as Digital Influence Strategist, China. Michael is based in Shanghai and has previously lived in Sydney, Guangzhou and Barcelona.

Michael is blogging in the same place the students blog, too. PRblogs.org.

Navigator is about the power of digital influence, with an emphasis on trends and activities in the Asia-Pacific. The blog is intended for professionals, students and anyone with an interest in digital communications.

Thank you, Michael, for coming onboard with Marcomblog. We look forward to your first post, perhaps about the state of social media in China and what types of projects you work on for Ogilvy.

Now, we just need practitioners from Africa, South America and Antarctica.  Well, perhaps we can at least get two out of three on that one.  The Antarctica practitioner, although we have interviewed one in class (I’m not kidding), may be hard to find.

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Some students participate at the Camp ASCCA Journal. They are learning about social media by creating videos and blogging.
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